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Switzerland occupies a prime position in global finance and economics. The country being home to major international groups and international organisations is testament to its standing. Switzerland is a financial centre and has a stock market and major banks. Economic issues are at the very core of the Swiss Confederation. Swiss SMEs are bearing up and holding their own in a globalized context thanks to their know-how, dynamism and their high added-value industries. These SMEs are headed by passionate business people who want to promote Made in Switzerland products worldwide.