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Women’s magazines are diversifying and adapting to women’s lifestyles. In Switzerland, women are becoming ever more active, free, independent and organized. They focus on wellbeing and achieving a work-life balance, gathering together positive energy and living life to the full. For fashion, beauty, health, culture, sex and psychology, women’s magazines are reinventing themselves, shaking things up and always offering new concepts and ideas, surfing the trends and desires of women.